Ansun's Blog

Better Late then Never

ansun — Thu, 04 Feb 2010 17:35:34 +0000

We sent out our newly annual calendar this week. We really hope everyone enjoys it!

“Recycle Please” Campaign

ansun — Mon, 18 Jan 2010 20:09:53 +0000

DMA’s “Recycle Please” campaign is a nationwide public education campaign that asks DMA members to display prominently the “Recycle Please” logo in their catalogs and direct mail pieces to encourage consumers to recycle them after reading them. Learn more by visiting: http://www.dmaresponsibility.org/recycle/index.html

Kind Words

ansun — Thu, 14 Jan 2010 20:23:14 +0000

“Always very satisfied with the customer service and quality print from Ansun! Welcome to Facebook.”

That quote is from our friends at Harden Furniture – Thanks Ross! Visit Harden at: www.hardenfurniture.com

Mailing Services

ansun — Wed, 13 Jan 2010 14:44:49 +0000

We keep all of our short run mailers that come off of the iGen 4 in house. Our mailing software is in compliance with the USPS and the NCOA regulations. It allows us to barcode and address the pieces along with the super postage discount. We also utilize the extra large (14.33 x 22.5) drawer on the digital press so depending on the size of the flat we can get more run off an a sheet which also saves a lot on the click charge – allowing us to past the cost savings onto our clients.

Variable Data

ansun — Mon, 11 Jan 2010 21:12:05 +0000

Variable-data printing (VDP) (also known as variable-information printing (VIP) or VI) is a form of digital printing in which elements such as text, graphics and images may be changed from one printed piece to the next from a database or external file.

For example, a set of personalized letters, each with the same basic layout, can be printed with a different name and address on each letter.

Direct Marketing is big business…
Most importantly, it works. Through direct mail campaigns, you can improve ROI and response rates to help you meet your key business objectives. Direct Marketing Association (DMA) figures indicate that direct mail clearly outperforms the average ratio for direct marketing of all types. Every $1 spent on direct mail advertising brings in an average of $11 in sales—more than twice the return generated with any other medium.

Mailing Services

ansun — Sun, 10 Jan 2010 21:45:57 +0000

Mailing software is divine! It is as easy as clicking a few buttons and saves so much time! You know what the means… we can pass the cost savings on to out clients – that’s you!

Nov. Special

ansun — Mon, 02 Nov 2009 15:01:05 +0000

OK, we did it – we decided to run a promotion. The promotion is geared to get users and customers to our website to utilize the tools we have build into it. Great idea? I will let you know in a month or so.

Promotion is as follows:
*From now until Nov. 15th if you submit a quote through our Request a Quote page and the job is awarded to ANSUN we will take 10% off the quote price.
A great chance to see what we can do for you!

Joe Biden at Schine Student Center

ansun — Wed, 09 Sep 2009 16:45:44 +0000

Yesterday we received a print job from Syracuse University at 4:00 PM. It was a 40 page, full color publication for “Say Yes to Education, Inc.”, a non-profit foundation committed to dramatically increasing high school and college graduation rates for inner-city youths. The quantity was 500 pieces. Using our Xerox iGen4 digital press, these books were printed by 9:00 PM. The bindery staff arrived in the early morning hours to do the finishing work on the book.

These books were then delivered to the Schine Student Center for a special event this morning at 8:00 AM. The speakers this morning were Vice-President, Joe Biden who was joined by Treasury Secretary Timothy Geithner and Education Secretary Arne Duncan.

Time of receiving the graphics file from Washington D.C. to delivery for the event at Syracuse University, 16 hours and a couple pots of coffee. Pretty cool.

Digital Printing – Yea we do that!

ansun — Thu, 03 Sep 2009 19:37:35 +0000

We have recently broadened our capabilities and services with the addition of the award winning XEROX iGen4. This short run press produces high quality digital images which rival traditional offset printing. Our ability to efficiently and cost effectively produce jobs has doubled while maintaining the quality that is important to us and critical to our client.

Our Site is up!

ansun — Mon, 17 Aug 2009 13:38:20 +0000

Our new site has been uploaded!!! It’s a soft launch & a few tweaks need to be done – but we are very happy with the site.